Back to the Grind-- Creating a Name for Your Etsy Shop

Tuesday, August 8, 2017

This is truly step one. And it is crucial. Your shop name is the foundation of your brand. You want something that is unique, true to your products, and most importantly... available.

I spent about 3 weeks choosing a shop name. I'll admit, this is a bit excessive, but your shop name is likely one of the first things people see when looking at your store, especially once you start using it on social media. You want your shop name to be a reflective piece of information that will express your store, your values, your vibe, and its contents at a whole.

Aaaaa-Leeki Leeki Hula Luau!

Thursday, September 22, 2016

So, here we are again with another birthday celebration that I've planned...I'm starting to feel like this blog is slowly just becoming a "Celebration Planning" blog. Well, this past weekend was my mama's 50th birthday. She has always mentioned wanting to having a luau. So, I took on the challenge of creating one for her!

These Are Not the Plants You Are Looking For...

Friday, August 19, 2016

Okay, maybe they are... Secret is out, y'all! I've decided to branch out (ha, pun intended) from my comfort zone-- I am officially adding these gorgeous succulent holders to my store.

I have been contemplating this for quite some time...

Where the Magic Happens

Tuesday, August 16, 2016

When I first began Terra Heritage, the majority of my work was done out of a cramped corner of my bedroom. I had clothes scattered around, adorable cats knocking my paint tins over, and overall it was just cluttered. While I am definitely not an overly neat person-- working in this cramped environment would stress me out on a daily basis.

So, I decided that I needed a place where I could work without distractions. I wanted a my own space that would reflect my personal style, while still not making too much of a dent in my bank account.

Thus began my penny pinching adventure of turning our "storage room" into my office.

Birthday Extravaganza!

Monday, August 15, 2016

This past Sunday was my boyfriend's birthday! He is a huge fan of all things nerd-- especially TV shows. To name a few: Archer, Dragon Ball Z, Bob's Burgers, The get the picture.

So, I put together a fun little surprise for him. This is a good idea for those of you who have kids who watch and enjoy Dragon Ball Z, or you know, if you are the kind of adults that we are.

Creating A Plan For Your Etsy Store

Friday, August 5, 2016

Welcome to the Terra Heritage Blog!

The original purpose of this blog (in my mind) was to market out new products. This blog was going to solely be a place to advertise my products. Kind of selfish, right? Well, I had a change of heart. As much as I would love to explain my store to you in every post, and as much as I would love to advertise these gorgeous agate coasters (wink wink), I realized that this blog could be used for a greater purpose.

When I first started my Etsy store, I had absolutely NO idea what I was doing, how to devise a strategy, what to plan for-- it was a jumbled mess. Not to sound melodramatic, but the whole process was a somewhat daunting task that I was so intimidated to learn about. Not to mention, there were very few guides online that helped with the nuances of creating a store (ie. creating a store name, how to customize your listings, how do you prepare for shipping, the list goes on...)

Terra Heritage: The Beginning

Why start a business when you have no idea of how to run a business?

I have this fear of mediocrity, and with that came a seemingly endless list of aspirations. These 'career' ideas would range from IT development, to marketing management, to various medical careers. But none of these occupations seemed to call to me.